In March 2010, in response to solicitations by leading automotive manufacturers seeking markets for the new generation of electric passenger vehicles, Clean Cities Atlanta and the City of Atlanta’s Office of Sustainability created the Metro Atlanta Plug-in Electric Vehicle Readiness Task Force (MAPEVRTF). The Task Force consisted of local and state government entities, commercial EV interests, local utility companies, and the Clean Cities Atlanta coalition, representing local fleet interests. The group executed an Memorandum of Understanding with Nissan Motor Corp. through Clean Cities Atlanta that committed the City of Atlanta to prepare for the arrival of electric vehicles. In coordination with Clean Cities Atlanta, the City of Atlanta then began to identify and remove barriers to adoption that potential electric vehicle owners would face. The areas of concern were consolidated into a survey which was distributed to leading cities with experience in deploying electric vehicles to gather information on best practices and lessons learned. Atlanta’s Division of Sustainability appointed an Electric Vehicle Deployment Specialist to administer the survey and consolidate the best practices.
In April of 2011 The City of Atlanta – Mayor’s Office of Sustainability developed a temporary staff position to further its plug-in electric vehicle readiness initiatives.This enabled the City to improve their permitting processes, and conducted an Electric Vehicle Case Competition. Regardless of where the EVSE needs to be installed in City of Atlanta, there is a permitting process to ensure the charging equipment will be installed safely. Emory University’s Social Enterprise Program at Goizeuta Business School coordinated with City of Atlanta to organize an electric vehicle (EV) case competition to build the demand for 50,000 electric vehicles. Go to www.wisdomofcrowds.emory.edu to learn more about the competition.
As the City of Atlanta championed the execution of these initiatives various stakeholders throughout Georgia cultivated an interested in the MAPEVRTF.Over the summer of 2011 stakeholders from outside of the Metro Atlanta Region continued to participate in readiness activities, so the MAPEVRTF was renamed to Plug-in Georgia August 5th 2011. Go to www.plugingeorgia.com to learn more about EV initiatives in Georgia.
In September of 2011 Plug in Georgia refocused its organization’s goals to complement the efforts of Center for Transportation and the Environment (CTE). CTE was awarded $545,000 by the Department of Energy to establish a comprehensive, tri-state (Georgia, Alabama and South Carolina) readiness and deployment strategy for EVs and EV Infrastructure to implement a community-based Southeast Regional EV Deployment Readiness Plan. Plug-in Georgia functions to focus stakeholders on the removal of barriers to EV deployment.
In May 2012 the Steering Committee of Plug-in Georgia decided that with the development of the Southeast Region Electric Vehicle Readiness Planning Program Workbook Plug-in Georgia does not need to be a chartered organization. Rather Plug-in Georgia will serve as a Call to Action Campaign for community stakeholders to learn how they can improve their EV readiness.